Is Yili milk powder good for middle-aged and elderly people (brand evaluation and consumer feedback)
As the aging of the population intensifies, the health care issues of middle-aged and elderly people have also received increasing attention. In order to meet the special nutritional needs of middle-aged and elderly people, more and more dairy companies have begun to launch milk powder products targeted at middle-aged and elderly people. As a specialized product of Yili, a well-known domestic milk company, Yili milk powder for middle-aged and elderly people has attracted much market attention. So, is Yili milk powder good for middle-aged and elderly people? The following will be discussed from two aspects: brand evaluation and consumer feedback.
Brand evaluation
Yili is a well-known large-scale dairy company in China with a long history and a high market share. Since 2017, Yili has begun to launch milk powder products specifically for middle-aged and elderly people, and has added rich calcium, zinc, vitamin D and other necessary elements to the products. In addition, Yili has also adopted diversified production methods in the production process of milk powder, such as rare casein hydrolysis technology, to improve the quality of its products.
In addition, Yili also focuses on improving the taste and texture of its products. After many product trials, Yili has made corresponding improvements and adjustments to the taste of middle-aged and elderly people, striving to create better-tasting milk powder products.
However, in recent years, Yili has continued to expose quality problems and has been questioned by all walks of life. For example, in January 2021, some media broke the news that there were safety risks such as workers not wearing masks in Yili\’s Shanghai branch; another example is that in 2018, Yili was once exposed to the fact that non-food grade additives \”flavor\” were added to milk, which caused widespread controversy. Public attention and doubts. Therefore, while drafting this article, the author searched for consumer discussions on the quality of Yili\’s milk powder for middle-aged and elderly people on major social media. Most consumers expressed little trust in the quality of Yili\’s products.
Consumer feedback
The author specifically searched for relevant consumer reviews on multiple e-commerce platforms and social media regarding the quality of Yili milk powder for middle-aged and elderly people. After comparison, it was found that the overall feedback on Yili\’s milk powder products for middle-aged and elderly people was relatively positive. Consumers generally believe that Yili milk powder for middle-aged and elderly people has good taste, comprehensive nutrition, and is suitable for middle-aged and elderly people to drink. At the same time, many consumers also pointed out that the price of Yili milk powder for middle-aged and elderly people is relatively high and is not suitable for the ordinary consumption level of citizens.
However, a small number of consumers have expressed doubts about the quality of Yili\’s milk powder for middle-aged and elderly people. For example, some consumers pointed out in their comments that their bodies did not change significantly after long-term consumption of Yili milk powder for middle-aged and elderly people. Another consumer said that the packaging bag of the product they purchased was broken and there were problems.
In general, Yili milk powder is still a good choice for middle-aged and elderly people
To sum up, from the perspective of brand evaluation and consumer feedback, Yili milk powder for middle-aged and elderly people is indeed a good quality product. The author believes that Yili, as a large dairy company that has not yet experienced large-scale product quality problems in China, has high credibility for its milk powder products targeting middle-aged and elderly people. However, there are certain quality fluctuations in commercial food.Consumers can choose the middle-aged and elderly milk powder products that best suit them based on their preferences and tastes.
Finally, I would like to remind you that there are a large number of Yili\’s copycat products on the market. Consumers must read the product\’s trademark and packaging clearly when purchasing, and choose formal channels to purchase to ensure food safety and correct nutritional ingredients.
