Nestlé Shanghai (Mission and Vision of Nestlé)

In fact, the problem of Nestlé in Shanghai is not complicated, but many friends do not understand the mission and vision of Nestlé. Therefore, today the editor will share with you Shanghai I hope some of Nestlé’s knowledge can help everyone. Let’s take a look at the analysis of this issue!

Contents of this article

  1. The relationship between Nestlé and Mars
  2. Nestle\’s mission and vision
  3. Nestle\’s ice cream
  4. What about Nestlé Health Milk Powder
  5. Which companies in China has Nestlé acquired
  6. Nestle Pure Life Drinking Water Hardness

1. The relationship between Nestlé and Mars

1. Nestlé has always been a food brand that Chinese people are familiar with. As early as 1908, Nestlé opened its first store in Shanghai. The sales office is one of the first foreign food companies to enter China. Almost all of Nestle\’s products sold in China are produced in domestic factories.

2. Mars is the world\’s leading food manufacturer, with products including chocolate, mints, chewing gum, fruit-flavored candies, etc. The well-known Dove, M&M\’s, and Snickers are all brands owned by Mars.

2. Nestlé’s mission and vision

1. Nestlé Always putting quality and safety first, from food and beverages to all Nestlé systems and services, this principle guides Nestlé\’s entire product development. Quality assurance and product safety are one of Nestlé\’s ten major group business principles and are the foundation of Nestlé\’s operations.

2. Quality policy: Actions to ensure quality and food safety are guided by the company\’s quality policy, which requires Nestlé to be committed to meeting consumer expectations and preferences by providing Build mutual trust with consistent products and services; strictly comply with all internal and external food safety, regulatory and quality requirements; and enable every employee within Nestlé to adopt a zero-defect and zero-waste work attitude. China is Nestlé’s second largest market in the worldmarket. Nestlé\’s vision in China is to provide consumers with nutritious, healthy, safe and delicious products, help people live healthier and happier lives, and create shared value for shareholders and society. In order to realize this vision, Nestlé has so far invested in and built various infrastructures in China from raw material procurement to product research and development and production, including more than 30 factories, 4 R&D centers, 1 food safety research institute, 1 a dairy farming training center and a coffee centre.

3. Looking back at history, Nestlé introduced Nestlé products through trading activities in Hong Kong in the early days. The first trademark \”Eagle Mark Condensed Milk\” was sold on the market as early as 1874. Later, Nestlé established a sales office in Shanghai in 1908.

4. With the implementation of China\’s reform and opening up policy, Nestlé began to establish its first milk area and first factory in China in 1987 in Shuangcheng, Heilongjiang. , thus starting large-scale development in China. In addition, Nestlé has also established partnerships with Totole, Haoji, Dashan, Yinlu, Hsu Fuji and Wyeth Nutritional Products to provide consumers with multiple categories of high-quality products.

5. Today, Nestlé adheres to its vision and provides consumers with a variety of high-quality products, covering infant and young child nutrition, special-purpose formula foods, and dairy products. , coffee drinks, breakfast cereals, candy, chocolate, ice cream, condiments, drinking water, etc.

3. Ice cream owned by Nestlé

Movenpick Swiss owned by Nestlé An ice cream brand known for its use of pure natural ingredients. Currently in mainland China, there are stores in Beijing, Shanghai, Ningbo and Chengdu. The Beijing store is a newly opened store, located in Room 6F-14, Chaoyang Joy City, Building 101, Chaoyang North Road, Chaoyang District, Beijing. The best place to eat in Chengdu is on the second floor of the Regal Hotel.

4. How about Nestlé Health Milk Powder

Because of this Milk powder contains more nutrients when you drink it, and it contains a lot of trace elements. When you drink it, it not only provides high protein and calcium, but also contains other trace elements. It is very suitable for middle-aged and elderly people.

5. Which Chinese companies did Nestle acquire

Acquired in 1997 Ice cream manufacturer Shanghai Fule Food

In 1998, it acquired 80% equity of Shanghai Totole, the number one brand in the domestic chicken essence industry

In 1999, it acquired the largest ice cream in Guangdong Brand Guangzhou Wuyang 97% equity

In 2001, it won 60% equity of Sichuan Haoji, the second largest chicken essence manufacturer in China

In February 2010, it acquired 70% of the equity of Yunnan Dashan to make up for the shortcomings of mineral water

In April 2011, it acquired Xiamen Yinlu’s 60% controlling stake

In April 2012, it acquired Pfizer’s infant nutrition brand Wyeth milk powder for US$11.85 billion

6. Hardness of Nestlé Pure Life Drinking Water

The hardness of Nestlé Pure Life Drinking Water mainly depends on The origin and treatment process of raw water. Generally speaking, the hardness of Nestlé Premium Life drinking water is within an appropriate range and meets the relevant standards and requirements for drinking water. The exact value of hardness may vary from region to region, but it usually remains stable within a certain range. As an internationally renowned food and beverage company, Nestlé controls and manages water quality very strictly to ensure stable and high-quality water quality for its products. Therefore, consumers can safely choose Nestlé Pure Life Water as their first choice for daily drinking water.

The article ends here. If the mission and vision of Nestlé Shanghai and Nestlé SA shared this time has solved your problem, then we are sincerely happy. !

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