1. The background of British milk powder purchase restrictions. In recent years, milk powder quality problems have occurred frequently on the market, leading to a decrease in consumers’ trust in domestic brands. Therefore, many parents choose to buy imported milk powder to ensure the health of their children. Among them, British milk powder is very popular because of its high quality and strict production standards. However, not long ago, the United Kingdom introduced restrictions on the export of milk powder, resulting in restrictions on the purchase of British milk powder in the market. 2. Specific contents of milk powder purchase restrictions in the UK