Baby milk powder brand competition, which one is more popular with babies?
With economic development, more and more families are beginning to choose cooperative feeding or exclusive breastfeeding, especially after the baby is born. But for most families, infant milk powder is still an indispensable source of nutrition. Because of this, competition in the infant milk powder market is fierce. So, which brands are more popular with babies and families? The following is a comparison and analysis from four aspects.
Price
For most families, price is an important factor when purchasing infant milk powder. In the market, the price of infant milk powder varies greatly, but generally speaking, the price of joint venture milk powder is higher, such as Dutch Meisujiaer, Aptamil, etc., which are generally more than 200 yuan, while the price of pure natural milk powder is relatively low. For example, the general price of brands such as Abbott and Aptamil is around 150 yuan. In addition, brand-related advertising fees and marketing fees are also one of the important factors affecting the price of milk powder.
Flavours and ingredients
For babies, taste and ingredients are the main considerations when choosing a milk powder. Generally speaking, the taste of milk powder rich in artificial ingredients is quite different from that of natural milk, which may affect the baby\’s appetite and health. Therefore, most Chinese consumers prefer milk powder with purely natural ingredients, which is why brands such as Nestlé and Abbott can occupy a certain share of the Chinese market. In terms of taste, some international brands may partially adjust their formulas to suit local baby tastes. Therefore, when choosing milk powder, you need to understand how your baby reacts to various flavors and ingredients.
Nutritional information
The most basic function of infant milk powder is to provide nutrients, so natural ingredients are the key to producing various nutrients for health. Breast milk is the most natural source of nutrition and contains various nutrients that are beneficial to infant growth and development, such as protein, fat, carbohydrates, trace elements, etc. Because of the importance of breast milk to babies, many milk powder brands will improve their ingredients and formulas to be as close as possible to the composition of breast milk and provide nutrients similar to breast milk. For example, Nestle\’s cleanmom, Evian and other milk powder brands are improved breast milk formulas.
Market reputation
Finally, we cannot ignore the important influence of market reputation on parents when choosing milk powder. With the development of the Internet and social media, parents today can more easily obtain a variety of information and feedback. In terms of market reputation, Abbott is considered to be one of the milk powders with better market feedback. It has high advantages in terms of mobility, age-appropriateness for babies, and being pure and natural, and is widely welcomed by parents. In addition, there are other well-known brands with good reputation in the Chinese market, such as Aifuchi and Aptamil.
Summary
In general, there is no single answer to the question of which milk powder brand is more popular with babies. Factors such as price, taste, ingredients, nutritional content and market reputation are all important factors that determine which milk powder parents choose. With the milk powder market in turmoil, consumers, especially parents,Only by rationally and comprehensively understanding the characteristics of various milk powder brands can you choose the right milk powder among many milk powders to provide the best nutrition for your baby.
