How many major brands of milk powder in China are recommended?
Since the milk powder incident, China\’s milk powder market has experienced several turmoils, which has also made consumers pay more attention to the choice of milk powder brands. So, what are the real big brands of milk powder in China? Below, we recommend several major brands of milk powder from four aspects: brand awareness, brand sales, brand reputation and brand services.
Brand awareness
In the Chinese milk powder market, the most well-known brands are Yili, Mengniu and Guangming. These three brands have significant advantages both in advertising and in the sales of Hema Fresh. Yili is China\’s largest dairy company, and its Jinlingguan milk powder once became the \”new favorite\” in the market; Mengniu chooses to present more of a \”healthy\” image in product promotion, and its core A+ Meng milk powder brand is consumed Widely recognized by consumers; Guangming has launched a series of organic milk powder, committed to bringing more natural and healthy products to consumers.
Brand sales status
In terms of brand sales, the two international brands Nestlé and Mead Johnson cannot be underestimated. Nestlé is one of the world\’s largest nutritional product manufacturers, and its Nestlé milk powder also has significant sales performance in the Chinese market. Mead Johnson is committed to providing more scientific and excellent nutrition for babies, and has won the trust and respect of many consumers. In addition, the two brands Abbott and Feiwa also have very good sales in the market.
Brand reputation
In addition to popularity and sales, good brand reputation is also very important to consumers. From the perspective of brand reputation, German Aptamil milk powder has performed well in the Chinese market. German Aptamil milk powder is famous for its natural nutrients and scientific production technology. Its products are guaranteed to be of good quality, so it has a good reputation and loyal consumer groups in the Chinese market.
Brand Services
Finally, brand service is also one of the important factors in measuring whether a milk powder product is worth buying. In terms of brand services, Wyeth milk powder performs well. Wyeth is committed to providing consumers with one-stop services, covering product research and development, manufacturing, modern logistics and all-round nutritional guidance, as well as providing fast and efficient after-sales services.
In short, among the many milk powder brands, Yili, Mengniu, Bright, Nestlé, Mead Johnson, Abbott, Feiwa, Aptamil and Wyeth are several brands worth recommending. When purchasing milk powder, consumers can choose the appropriate brand according to their own needs, and pay attention to check whether the label has the inspection mark of the relevant national department.
