What is the best-selling milk powder brand in China
Milk powder is one of the essential infant foods for many mothers and fathers. As a nutritious dairy product, there are many types of milk powder brands, but which brand of milk powder sells best in the Chinese market?
Good quality
In the milk powder market, quality is one of the important factors in user selection. The quality we are talking about here does not refer to the price, but whether the product has quality problems. Take infants and young children as an example. For infants and young children, food brands that are safe and secure are the most popular brands. So, what is the quality of the best-selling milk powder brand in China?
In the infant milk powder market, brands such as Nestlé, Mead Johnson and Wyeth are deeply loved by consumers. Among them, Nestlé’s infant milk powder market share is as high as 54%. Because of its high-quality product quality, good reputation and wide brand awareness, it is deeply loved by consumers. trust and is one of the best-selling milk powder brands in China.
Reasonable price
In addition to quality, price is also an important factor that consumers consider. At present, consumers are becoming more and more price-sensitive when purchasing milk powder, especially when it comes to baby milk powder. Consumers pay more attention to price. So what is the price of the best-selling milk powder brand in China?
The prices of products from international brands such as Mead Johnson and Wyeth are relatively high. In comparison, the prices of domestic milk powder brands such as Feihe, Biostime, and Yili are relatively affordable, and the price of each can of milk powder is relatively reasonable, so they are favored by consumers. The sales volume of Feihe milk powder has always ranked first among Chinese milk powder brands, and Feihe milk powder has been awarded the most popular milk powder by users many times. This also reflects the competitive advantage of domestic brands in the market due to their price advantage.
Many types
With the further development of the milk powder market, there are more and more types of milk powder, such as different milk sources, different brands, etc. So what are the product types of the best-selling milk powder brands in the Chinese market?
Currently, there are many brands of milk powder on the market, many of which are single varieties, such as infant milk powder, adult milk powder, etc. However, domestic brands such as Yili and Feihe, Nestlé, and Mead Johnson not only produce infant milk powder products, but also involve other categories of milk powder products. Such as Yili children\’s nutritional formula milk powder, Feihe Yuanqi nursing milk powder, Nestlé oatmeal milk powder, etc. This comprehensive milk powder product line is also a good choice for consumers.
Good reputation
In the marketing process, word-of-mouth is an important factor. Products and brands with good reputation have a higher reputation in the market. So, what is the reputation of the best-selling milk powder brand in the Chinese market?
As we all know, milk powder is an important thing related to the health of infants and young children. Therefore, everyone pays great attention to the brand reputation of milk powder. According to a user survey and reviews on word-of-mouth websites, domestic brands such as Yili, Feihe and Colostrum have good reputations and have become one of the most trusted milk powder brands among consumers.
Summary
To sum up, the best-selling milk powder brands in China mainly have the following characteristics:The products are of good quality, reasonably priced, rich in product variety and have a good reputation. Therefore, if you need to choose a milk powder brand suitable for your baby, you might as well start from the above aspects. Of course, it is best to choose a milk powder brand suitable for your baby under the guidance of a doctor.
